As part of our work today, we have to, as a group, discuss the potential target audience of our opening sequence. This will be an important part of determining how we can collectively gather our research together in order to find a specific age group for our opening sequence to be aimed at and to accurately see whether our originally planned target audience goes along with this result. In this phase, we will be holding a Focus Group, in which we have decided to try and persuade teachers within our school to take part in, as well as the results that we receive from our questionnaire results.
We have decided to get teachers involved in our focus group as there are a variety of different age groups, varying both within our predicted target audience category as well as above and below. This will give us a much wider age range to accurately determine the actual target audience that we will need to aim our opening sequence at. We have written a letter that we will be sending to a number of the teachers around our school. We are aiming to have 5-6 teachers within this focus group but we will most likely send the letter to more just as a precautionary measure. We will also have to come up with a few questions that we will ask them in order to gather research into their particular views into both our chosen genre and opening sequence. We have discussed these in our group and have come up with the following:
What do you think our target audience is, based on the treatment idea?
How could we make the treatment more appealing to our target audience?
Would the original concept of our treatment make you want to watch the rest of the film? Why?
What is your initial thoughts on the treatment/idea?
Which aspects of our chosen thriller genre would you expect to see in our opening?
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