Survey Findings

Overall, we found that our typical audience member would be of an age range of 21-40, as a majority 60.5% answered our survey being of that age range. 

We also found that generally people answering our questionnaires were females with 63.2% and males with 36.8%. 

Our audience member appears to be teachers, or just generally employed people, who are able to afford cinema tickets and DVDs. Although thriller didn’t come out as overall favourite, it did come out in top three, comedy coming first with 42.1%, romance with 21.6% and thriller with 26.3%. 

People liked thrillers because they liked the suspense and tension given by it, and they like the sense of mystery, as they like to keep guessing the outcome and they consider it generally entertaining.

A majority of our answers came from people that watch films fairly often, with the vast majority of people accessing media through DVD's and TV. 

A majority of our participants said that they most commonly saw adverts on the TV, billboards and from the Internet due to easy accessibility.

These results were fairly useful. We now know a definite age range group that our opening sequence will appeal to. The responses we received also fit alongside our focus group, so with both the focus group and our surveys giving similar answers, we will now be able to work on our screenplay and base it around their responses, for example, we could add a romance story alongside the thriller storyline, as romance is the second most watched genre of our survey group, however, we could not do the same with comedy, as it would relieve the audience of the tension that must be kept for our thriller movie. To gain a better understanding of our audience and their relationship with the thriller genre, we may need to create another questionnaire with more genre specific questions that link to Thrillers.